CB Tax
UK’s award-winning and fastest-growing tax consultancy practice delivering research and development projects.
The Challenge
Even though CB Tax's old website had that corporate vibe, it struggled to really connect with its audience on a personal level. So, CB Tax decided it was time for a change! They wanted a new website that matched their recent business rebranding, aiming for a more sophisticated and modern look.
Strategy & Discovery
In the process of crafting CB Tax's new site, our main emphasis has been on sculpting a user experience (UX) design that imparts a sense of vitality to the website. The incorporation of dynamic animations brings the site to life, facilitating user engagement and interaction.
Branding
Provided branding services:
Brand Guidelines
Maintain a cohesive brand image with rules and standards for consistent application of elements across all platforms.
Tone of Voice
Craft a unique brand voice for meaningful audience connection through a consistent and distinctive communication style.
Branding Workshop
Discover your brand's unique vibe with a custom session packed with creativity to reveal your true brand identity in a fun and dynamic way!
Brand Positioning
Communicate what sets your brand apart by highlighting its core values, and shaping a distinct identity.
Logo Design
Capture your brand's essence visually with a unique logo that stands out and promotes instant recognition.
Brand Identity
Define your brand's purpose and values, creating a strong and authentic identity that resonates with your audience.
UX/UI
In the process of crafting CB Tax's new site, our main emphasis has been on sculpting a user experience (UX) design that imparts a sense of vitality to the website. The incorporation of dynamic animations brings the site to life, facilitating user engagement and interaction.
Web Design
Our team of developers and designers worked closely together to add lots of cool micro animations, videos, and sleek visuals to the mix. It's all part of our mission to create a website that perfectly matches their fresh, modern style.
Micro animations
Micro animations have allowed the website to come alive with subtle yet impactful movements, creating a more engaging and user-friendly interface. These animations contributed to an interactive user experience by guiding visitors through the site effortlessly.
The Visions team went out to the location and filmed loads of amazing videos, giving the website some real cinematic flair! These videos add a personal touch and make the site feel totally authentic
Provided web design services:
Wireframing
Strategise and visualise your digital project's structure and layout, creating a clear development blueprint for a user-friendly design.
Responsive Design
Guarantee a consistent and optimal user experience across several different devices and screen sizes.
Prototyping
Transform ideas into reality with interactive prototypes, offering a preview of UI and functionality before final development.
Web Copy
Capture your audience with impactful, relevant content, effectively conveying your brand message for a positive user experience.
UX Design
Optimise user satisfaction through improved usability and accessibility in the interaction with your website, enhancing the overall experience
UI Design
Craft visually appealing and intuitive interfaces, ensuring a seamless and enjoyable user interaction with your digital products.
Web Development
We opted for WordPress as our web development software for this project as it offers a user-friendly interface, customisable themes, and plugins. This choice facilitates seamless navigation and allows us to tailor the site to meet specific needs.
Digital Marketing
Videography
The Visions team went out to the location and filmed loads of amazing videos, giving the website some real cinematic flair! These videos add a personal touch and make the site feel totally authentic
Graphic Design
In the process of crafting CB Tax's new site, our main emphasis has been on sculpting a user experience (UX) design that imparts a sense of vitality to the website. The incorporation of dynamic animations brings the site to life, facilitating user engagement and interaction.
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"They were organised and highly knowledgeable in their field."
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